Abhijit Banik

Founder

Brand Consultant

Creative Director

Product Design

Customer Centered Design Thinking

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Abhijit Banik
Certified Brand Specialist

Founder

Brand Consultant

Creative Director

Product Design

Customer Centered Design Thinking

BFA @ AUS | B-DES @ NIFT | STF-SWISS | Global MBA @ IMT & DEAKIN Australia
About Me

Abhijit Banik is an accomplished entrepreneur and creative visionary, renowned for his strategic intelligence and innovative design acumen. As the founder and Creative Director of ABC Studio, he specializes in empowering businesses through high-impact branding and marketing strategies.

With a focus on Human-Centered Design Thinking, he is dedicated to driving business expansion and strategic growth. His mission is to help businesses of all sizes achieve their goals by enhancing productivity and profitability through innovative and effective expansion strategies.

Abhijit’s expertise spans product design, business design, brand identity, personal branding, and strategic planning. His extensive experience in brand strategic design, coupled with his role as a brand consultant, makes him a versatile and highly skilled professional. His work at ABC Studio reflects his commitment to transforming creative ideas into impactful business opportunities.

My Roles & Responsibility

Strategic Brand Leadership
Brand Development and Positioning
Creative Direction and Brand Expression
Brand Performance Analysis and Optimization
Cross-Functional Collaboration and Leadership
Brand Governance and Compliance
Business Transformation
Digital Consultancy

His early career includes significant experience in product design and development, notably working on a CBRN project for the Indian Military. This project, approved by DRDO and DRDE, was executed under the technical leadership of Mr. Ashish Vaidya at Shiva Texyarn Ltd., Coimbatore, India.

His education is a unique blend of creative and strategic disciplines. He holds a BFA from Assam University, a B.Des. in Textile Design from NIFT, with an exchange program at the Swiss Textile College, Switzerland, and an MBA in Global Business Leadership from Deakin University, Australia, and IMT Ghaziabad. This diverse background underscores his fusion of artistic talent with business expertise.

Export Business Profile

We specialize in creating comprehensive business profiles tailored for global markets. Our services are designed to help manufacturers, traders, brand owners, and business owners present their products with international standards of detailing, ensuring faster understanding and effective global sales.

We suggest, guide, and build the profile in all relevant media with the necessary information for their business growth.

Networks
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Clients Benefit

Increased Market Share

Implement strategic brand initiatives that capture a larger share of the target market. Develop and position the brand to stand out against competitors.

Revenue Growth

Drive brand strategies that contribute to higher sales and revenue streams. Optimize brand performance to maximize profitability.

Enhanced Brand Equity

Build and strengthen brand equity through consistent and compelling brand messaging. Enhance the brand's increasing its value and influence in the market.

Customer Lifecycle

Attract new customers through targeted and effective brand positioning. customer loyalty and retention by creating a strong emotional with the brand.

Market Diversification

Identify and leverage opportunities for brand expansion into new geographic or demographic markets. Develop tailored strategies to enter and succeed in new market segments.

Innovation Strategy

Lead the development of innovative products and services that align with the brand’s vision and meet market demand. Differentiate the brand through unique value propositions and innovative offerings.

Brand Performance

Utilize data-driven insights to continually monitor and enhance brand performance. Implement metrics to track brand health, customer engagement.

Enhanced Collaborations

Forge strategic partnerships and alliances that amplify brand reach and influence. Collaborate with key stakeholders to enhance brand credibility and market presence.

Operational Efficiency

Streamline brand-related processes and governance to ensure efficient and effective brand management. Reduce costs associated with brand management while maintaining.

Brand Durability

Formulate sustainable brand strategies to ensure enduring growth and success. Foster a culture of innovation and adaptability to maintain relevance in a dynamic.

IT - Smart Business Automation
B2B Strategies
Customer Relationship Management (CRM) Systems
Enterprise Resource Planning (ERP) Systems
D2C Strategies
E-commerce Platforms
Digital Marketing Automation
Chatbots and Virtual Assistants
Social Media Management
Content Management Systems (CMS)
Communication and Digital Profile Building
Professional Website Development
Search Engine Optimization (SEO)
Video Marketing
Email Marketing
Online Reputation Management
Business Building and Growth
Scalable IT Infrastructure
Low-Code/No-Code Platforms
Design & Innovation
Human-Centered Design Thinking
Corporate Identity
Business Design
Brand Design
Packaging Design
Product Design

We specialize in client and brand-specific product design, preparing your business for the future. Our comprehensive approach includes thorough market research and identifying future demand, ensuring the right product design for significant business growth.

Testimonials
Worked for 100+ Clients
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Fun Facts
100+ Albumes Listened
15 Awards Won
1 000 Cups Of Coffee
50+ Games Played
Professional history
Experience
Founder, Consultant & Creative Director
2015 - Present
Founder, Consultant & Creative Director
AbhijitBanik Creativestudio PVT LTD - OPC
Design and New Product Development
2013 - 2015
Design and New Product Development
Shiva Texyarn Ltd
Designer
2012 - 2013
Designer
Alok Industries Ltd
Education
Deakin University
2023 - 2024
Deakin University
Master of Business Administration - MBA, Global MBA on Business Leadership and Decision Making
Institute of Management Technology, Ghaziabad
2022 - 2023
Institute of Management Technology, Ghaziabad
Master of Business Administration - MBA, Business Administration and Management, General
National Institute of Fashion Technology India
2008 - 2012
National Institute of Fashion Technology India
B. Design(Fashion and Textile), Textile Design
Assam University, Silchar
2003 - 2006
Assam University, Silchar
BFA, Bachelor In Fine Arts
Testimonials
Creative Portfolio
Silver Spring Resort
Restaurant & Resort
Concept Logo Design and Branding
Food and Beverage Stores
Surmount Magazine Advertising
Magazine Advertising
Pioneer Hygiene Adverting
Magazine Advertising
AGC Magazine Adverting
Magazine Advertising
SRM Business Profile
Machinery and Equipment
Fiber Plus ECO-Spinn Company Profile
Machinery and Equipment
Dorai Fashion Wear Business Profile
Textile and Apparel Manufacturing
Veekay Prints Business Profile
Textile and Apparel Manufacturing
KK Sourcing Corporate Profile
Textile and Apparel Manufacturing
Raja Furniture Business Profile
Furniture and Home Furnishings Stores

Corporte Profile Video

Do you find it difficult to explain what makes your product or service unique and valuable?

Are you struggling to attract and retain customers effectively?

Is your market saturated with competitors offering similar products or services?

Do you have long-term goals for the growth and sustainability of your business?

Are your current marketing efforts failing to achieve the desired results?

Get in Touch
  • Address: 108, Exceluss business space Near Shiv Someshwar enclave, bhimrad canal road, Althan Surat - 395007
  • Email: abhijit@abcstudio.in
  • Phone: +91 7904579938
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